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Privacy Policy

1. Introduction

This Privacy Policy explains how our agency collects, uses, protects and discloses the personal information you may provide while using this website.

2. Collecting Information

2.1. Information You Provide Voluntarily

We may collect personal information that you provide voluntarily, such as your name, email address and phone number, when you fill in contact forms or request to receive certain information from us.

2.2. Automated Information

As is common with many websites, we automatically collect certain information when you visit our site. This information may include your IP address, the type of browser used, the pages visited and access times.

3. Use of Information

3.1. We use the information we collect to provide you with the information and services you request, to respond to your questions and requests, and to improve your experience on our site.

3.2. We may also use the information to send you marketing and promotional communications, to the extent that you have given consent to receive such communications.

4. Protection of Information

4.1. Our agency places great value on the protection of personal data and takes measures to ensure its confidentiality and security. We use technical and organisational measures to protect information against unauthorised access, use or disclosure.

4.2. However, you should note that no method of transmitting or storing data over the internet is 100% secure and, therefore, we cannot guarantee the absolute security of your personal data.

5. Disclosure of Information

5.1. Our agency will not sell, rent or voluntarily transfer your personal information to third parties without your consent, except as provided by law or as required by legal requirements.

6. Your Rights

6.1. You have the right to request access to the personal information we collect, and to correct or delete any inaccurate or incomplete information.

6.2. If you wish to exercise your rights or have any questions or concerns about the privacy of your data, please contact us using the contact details provided below.

7. Processing of data in marketing campaigns

As part of our digital marketing campaigns, we collect personal data such as name, email address and phone number through forms on the site or landing pages.

Purpose of processing

The data is collected for the purpose of:

  • directly contacting users interested in our services;
  • providing relevant information about ongoing campaigns;
  • sending educational materials, commercial offers or useful resources related to digital marketing and business growth.

Channels used for communication

Communications may take place via:

  • email;
  • phone;
  • SMS;
  • messaging apps, such as WhatsApp.

Legal basis

The processing of this data is based on the explicit consent of the user, expressed by filling in the form and ticking the corresponding agreement. This consent can be withdrawn at any time, without affecting the lawfulness of processing carried out beforehand.

Data storage period

The data collected is kept for the period necessary for the purpose for which it was collected, or until consent is withdrawn, but no longer than 3 years, except where legal obligations require it to be kept for a longer period.

Users' rights

Users have the right to:

  • request access to the personal data we hold;
  • request its rectification or deletion;
  • request the restriction of processing;
  • object to processing under certain conditions.

For any request related to data processing, you can contact us at: office@adfluence.ro

8. Sharing data with advertising platforms (Meta)

To measure the effectiveness of our campaigns and show you relevant ads on Facebook and Instagram, we use the Meta Pixel and Meta Conversions API technologies, provided by Meta Platforms Ireland Ltd. These transmit to Meta information about your interaction with the site (for example: visiting a page or submitting a form).

What data may be transmitted

In addition to technical data (IP address, browser type, cookie identifiers such as _fbp / _fbc), contact data (email address and phone number) may also be transmitted to improve matching. These are transmitted exclusively in irreversibly encrypted form (SHA-256 hash) — never in plain text.

Legal basis

These technologies are activated only on the basis of your consent, expressed by accepting the "advertising" category in the cookie banner. If you reject this category, no data is transmitted to Meta. Consent can be withdrawn at any time from the cookie settings.

International transfer

Meta may process the data including outside the European Economic Area (for example, in the United States), based on the safeguards provided by applicable law. For this processing, Meta acts as an independent controller and applies its own privacy policy, available at facebook.com/privacy/policy. Details about advertising cookies can be found in the Cookie Policy.

9. Updates to the Privacy Policy

9.1. We reserve the right to update this Privacy Policy at any time. Any changes will be published on this page and take effect immediately.

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